Does Shaq Own Forever 21? The Truth Behind The Rumors

Shaquille O’Neal doesn’t directly own Forever 21, but he’s a major player in the company’s ownership. He’s the second-largest individual owner of Authentic Brands Group, which is a company that owns a bunch of other brands like Reebok, Brooks Brothers, and Juicy Couture. Authentic Brands Group partnered with Simon Property Group, a real estate company that owns many malls, to buy Forever 21 in 2020. So while Shaq doesn’t own Forever 21 himself, he’s definitely got a piece of the action.

Authentic Brands Group is a really interesting company. They specialize in buying up popular brands, either when they’re struggling or when they’re doing really well. They then work to keep the brand strong by managing the licensing and distribution of the products. This means they make sure you can still find the brand’s clothes, shoes, and other products in stores and online.

Simon Property Group is also a key player in the Forever 21 story. They’re one of the biggest mall owners in the country, and they were able to use their knowledge of the retail industry to help Forever 21 get back on its feet. They understand what makes a store successful in a mall, and they’re able to provide resources to help Forever 21 thrive.

Shaq’s involvement in Authentic Brands Group shows that he’s not just a basketball legend, but also a shrewd businessman with a good eye for spotting opportunities in the fashion world. It’s definitely interesting to see how his involvement impacts the future of Forever 21.